INTRASOFT TECH. Share price

Our Company was originally incorporated as Regency Extrusions & Plastics Private Limited on February27 1996 by Sharad Kfajaria and others with the objective of carrying on the business of manufactureprocessing distribution and marketing of polymers synthetic resins and plastic products includinghousehold and industrial articles and office equipment.On October 21 1997 the name of our Company was changed to Intrasoft Technologies Private Limitedand a fresh certificate of incorporation consequent to change of name was issued on October 29 1997.On May 27 1999 Intrasoft Media Technologies Inc a subsidiary of our Company was incorporated withits registered office in New York. On August 31 1999 the name of the Subsidiary was changed to123Greetings.com Inc.On September 30 1999 our Company acquired 999800 shares and Arvind Kajaria and Sharad Kajariawho are our Promoters and Directors acquired 100 shares each in One Two Three India.com Limited as thebeneficial owners for the Company. Pursuant to the above acquisition our Company was deemed to be apublic limited company under Section 43A (1B) of the Act and accordingly the name of our Company waschanged to Intrasoft Technologies Limited with effect from July 6 2000. Upon the commencement of theCompanies (Amendment) Act 2000 our Company ceased to be a public limited company and accordinglychanged the name of our Company back to Intrasoft Technologies Private Limited with effect from March13 2002.On January 31 2007 One Two Three Greetings (India) Private Limited a subsidiary of our Company wasincorporated with its registered office in Mumbai India. On April 12 2007 123 Greetings (Singapore) PteLimited a subsidiary of our Company was incorporated with its registered office in Singapore.The High Court of Calcutta on June 20 2007 and the High Court of Bombay on May 4 2007 sanctioned aScheme of Amalgamation of One Two Three India.com Limited with our Company with effect from April1 2006. Pursuant to the Scheme of Amalgamation of One Two Three India.com Limited with ourCompany our Company became a public limited company and the name of our Company was changed toIntrasoft Technologies Limited with effect from October 16 2007.On December 24 2007 our Company entered into a share subscription agreement with its Promoters andIntel providing for Intel?s purchase of 255805 Series A convertible cumulative participating preferenceshares of our Company and 1000 Equity Shares of our Company. Our Company the Promoters and Intelhad also entered into a Shareholders Agreement and an Investors Rights Agreement each dated December24 2007 providing for inter-se rights between the Promoters and Intel. On October 12 2009 the partiesentered into an Amended and Restated Shareholders Agreement and an Amended and Restated InvestorRights Agreement whereby the rights of Intel under the Shareholders Agreement and the Investor RightsAgreement were amended. For details on the Intel Agreements and the Amended and RestatedShareholders Agreement and the Amended and Restated Investor Rights Agreement see "History andCorporate Structure - Material Agreements" on page 86.There are 92 shareholders in our Company as of the date of this Red Herring Prospectus.Corporate ProfileWe are engaged in the business of providing electronic greeting cards development of associated digitalcontent and online marketing. We own and operate 123greetings.com which is the most visited electronicgreetings website with over 91255566 Unique Visitors during the twelve month period from November2008 to October 2009. We describe ourselves as one of the world?s leading online destination for humanexpressions and seek to provide personalized services to our users.We provide electronic greeting cards through our websites and have partnered with several serviceproviders for our technological infrastructure required to facilitate the same. We do not charge our users forsending receiving or viewing our electronic greeting cards and our revenues are from advertisers on ourwebsites. Most of our advertisers and our targeted audience are in the United States of America.Key Events and Milestones:Date Event1996 Incorporation of our Company as Regency Extrusions & Plastics Private Limited.1997 Change in name of our Company from Regency Extrusions & Plastics Private Limited to Intrasoft Technologies Private Limited.1999 Our Company together with its nominees acquired 1000000 shares in One Two Three India.com Limited. Intrasoft Media Technologies Inc a subsidiary of our Company was incorporated with its principal office in New York. Shifted our registered office to the premises at 5 Lake Temple Road Calcutta 700 029 West Bengal India.2000 Change in name and status of our Company to Intrasoft Technologies Limited.2002 Change in name and status of our Company to Intrasoft Technologies Private Limited.2006 Our Website ranked second amongst the "Movers and Shakers" section of Alexa.com.2007 High Court of Calcutta and High Court of Bombay sanctions the Scheme of Amalgamation of One Two Three India.com Limited with our Company with effect from April 1 2006. Our Company became a public limited company and the name of our Company was changed to Intrasoft Technologies Limited. Investment by Intel in our Company. One Two Three Greetings (India) Private Limited a subsidiary of our Company was incorporated with its registered office in Mumbai. 123 Greetings (Singapore) Pte Limited a subsidiary of our Company was incorporated with its registered office in Singapore.2008 Our Website becomes the fourth fastest gaining site overall in terms of unique users according to ComScore Media Metrix.2009 Shifted our registered office to the premises at Fifth Floor No.145 Rash Behari Avenue Kolkata 700 029 West Bengal India Shifted our registered office to the premises at A-502 Prathamesh Raghuvanshi Mills Limited Compound Senapati Bapat Marg Lower Parel Mumbai 400 013 Maharashtra IndiaAwards and AccreditationsDate Award/AccreditationFebruary 2006 Our Website was ranked 71st largest website on Valentine?s Day 2006 by Alexa.comDecember 2006 Our Website was ranked second amongst the Movers and Shakers category by Alexa.com ranked in accordance with increase in unique usersJanuary 2007 Our Website was ranked second amongst the top 10 gaining properties by comScore.