AFFLE (INDIA) Share price

The Company was incorporated as ‘Tejus Securities Private Limited’ a private limited company under the Companies Act 1956 with a certificate of incorporation issued by the Registrar of Companies Maharashtra on August 18 1994 at Mumbai. As on January 2006 the Company was owned and managed by Mukesh Tulsyan Raj Pal Singh Rana and certain other shareholders. Subsequently in January 2006 the entire equity share capital of Tejus Securities Private Limited was acquired by Anuj Khanna Sohum the individual Promoter along with Anuj Kumar and Madhusudan Ramakrishna (collectively the “Tejus Acquirers”). Thereafter the name of the Company was changed to ‘Affle (India) Private Limited’ pursuant to a letter of approval from the Central Government dated August 29 2006 and a fresh certificate of incorporation issued by the RoC on September 29 2006. the Company was subsequently converted to a public limited company and the name of the Company was changed to the present name i.e. ‘Affle (India) Limited’ and a fresh certificate of incorporation consequent upon conversion was issued by the RoC on July 13 2018. Major events and milestones :2007- Launch of the first product “SMS 2.0” in partnership with Bharti Airtel in India in June 2007. Subsequent to the launch this product and partnership was scaled pan-India in December 2007.2009- Announcement of first significant mobile monetization partnership with NDTV Convergence.2012- Launch of the Mobile Advertising Agency 'ad2c'.- Launch of the Cross Screen Advertising Platform “Ripple” in August which was followed by announcement of partnerships with Yahoo ESPN Cricinfo & India Today for this platform.2014- Launch of the mobile marketing platform 'ad2campaign'.2015-Launch of the end-to-end “Mobile Audience as a Service (MAAS)” platform in March 2015.2017- Launch of “Mobile Ad Fraud detection (mFaaS)” platform which was later awarded by the IAMAI as the Best Big Data Technology Platform in 2017.- Announced the first significant Data Management Platform (DMP) partnership with Micromax for Data and Native Ads monetization.2018- Acquisition by Affle International of Affle Global’ consumer platform and enterprise platform-based business undertaking and 100% of the equity interests in the Indonesian Subsidiary each effective July 1 2018.- Acquisition by the Company and Affle International of the Vizury Commerce Business effective September 1 2018.2019- Acquisition by Affle International of the Shoffr Business Undertaking on May 18 2019 effective February 19 2019.- Acquisition by Affle International of the RevX Business Undertaking one June 28 2019 effective April 1 2019. Awards and accreditations :2016- The Company received membership of Internet and Mobile Association of India valid for the period from April 1 2016 to March 31 2017.- The Company was recognised as the "Top App Monetization Platforms 2015" by Business of Apps.- The Company was recognised as the "Top Mobile Ad Mediation Platforms" by Business of Apps in 2016.2017- The Company received The Measurement Scorecard which is part of TUNE’s Certified Partner Program and is prepared by TUNE Partnerships that helps marketers identify advertising partners that are the best fit for their marketing goals. The Measurement Scorecard includes the list of certification requirements advertising partners must support to be a TUNE Certified Partner.- The Company received membership of Internet and Mobile Association of India valid for the period from April 1 2017 to March 31 2018.- The Company received the Enabling Technologies - Innovation (Silver)” award at The Maddies.- The Company received the “Best Big Data Technology Platform (Gold)” and the “Best Brand Awareness Campaign Using Mobile (Gold)” awards at the Indian Digital Awards by IAMAI.2018- The Company received membership of IAMAI valid for the period from April 1 2018 to March 31 2019.- The Company received the “Digital Marketing Excellence in Retail (Gold) for Puma” and the “Digital Marketing Excellence in Healthcare/ Pharma (Gold) for Dettol” awards at Digixx Awards 2018.- The Company received the "Location-based Marketing Campaign of The Year For Harpic (Silver) 2018" and "Best Use of AR or VR For Dish TV (Bronze)” at Indian Digital Media Awards (IDMA) organised by Exchange4Media in 2018.- The Company received the Augmented Reality Campaign For Dish TV (Bronze) at the Campaign Asia Digital Crest Awards 2018.- The Company received the “Cross Media Integration” (Silver) for the campaign-"Entertainment Wish Karo Dish TV Karo" for Dish TV at the SMARTIES India Awards 2018.- The Company received the “Best Gamification Marketing for Cadbury 5 Star” “Best Innovation/Creativity in a Mobile Campaign for Dish TV” and “Best use of Mobile for Social and Economic Development for Harpic” at the Drivers of Digital Awards 2018.- The Company received the following awards at the MOBEXX 2018 Awards :-• “Best Use of Gamification Within Games (Gold) for Cadbury 5 Star”• “Mobile Advertising Excellence in Mobile Games (Silver) for Cadbury 5 Star”• “Mobile Advertising Excellence in Native Advertising Campaign (Bronze) for Cadbury 5 Star”• “Mobile Advertising Excellence in Brand Campaign (Bronze) for Cadbury 5 Star”• “Mobile Advertising Excellence in Augmented Reality/Virtual Reality Campaign (Gold) for Dish TV”• “Most Innovative Mobile Campaign of The Year (Gold) for Dish TV”• “Mobile Advertising Excellence in Sales Promotion Campaign (Silver) for Dish TV”• “Mobile Advertising Excellence in Integrated Campaign (Bronze) for Dish TV”• “Mobile Advertising Excellence in Location Based Targeting (Silver) for Harpic”2019- The Company received the award for “Best Use of AR/VR in a Marketing Campaign (Silver) for Dish TV” at the India Digital Awards from IAMAI and Times Now.- The Company received the “Best Technology Platform (Gold) for mFaas” at the Digixx Awards 2019.- The Company received the special award for “Most Admired Adtech Platform (Gold)” at the ACEF Netbiz 8th Global Customer Engagement Awards.- The Company received the award for “Ad Network of the Year” at the Indian Agency Awards AgencyCon.- The Company received the award for mobile advertising at the Singapore Business Review Technology Excellence Awards 2019.- The Company received the following awards at the Indian Digital Media Awards 2019:• “Best Use of Web Based Games (Silver) for Cadbury 5 Star”• “Best Use of Experiential Tech for Digital & Physical Experiences (Gold) for Dish TV - Entertainment”• “Most Effective Use of AI data analytics machine learning for a Campaign and Business Optimisation (Bronze) for Goibibo”• “Best Use of AR or VR (Gold) for Dish TV - Entertainment”• “Best Campaign – Use of Mobile and Mobile Monetization (Bronze) for Goibibo”